Speaking and training is the ultimate combination of wisdom, style and passion to inspire others. Great speakers and trainers stimulate the intellects of their listeners. They inspire others. They provide the footholds for incremental change and therefore leave indelible marks on the collective growth and development of the industries they inform. From a personal perspective, those who make it can reap enormous job satisfaction and generate exceptional income streams in the process.

There is enormous competition in the entry-level speaking and training market. To succeed in the world of public speaking and training one requires high levels of competency in six key areas:

1. Substance – you must have knowledge and ideas that inspire.
2. Style – you must have a presentation that is engaging and meaningful.
3. Credibility – you must have excelled in your field of specialization.
4. Motivation – you must be energetic, resolute and strong enough to thrive in adversity.
5. Marketability – you must be able to project yourself onto the consciousness of those who employ you.
6. Business acumen – you must have systems to plan, implement, account and reflect.

Can you envision yourself as a significant speaker and trainer? Can you picture yourself running a home-based business with global opportunities and almost un-limited income potential? Can you picture yourself making a difference in the lives of others, where there are no corporate or government policies that bound your thinking?

John Joseph, Director of Focus Education Australia is a highly sought-after speaker of significance. He delivers powerful, paradigm-shifting messages of hope. From humble beginnings as a tradesman, John graduated from the University of South Australia with a Masters Degree in Mathematics and Science Education and now travels the world as a speaker and trainer on brain-compatible learning. John has led the business from the idea phase to its current niche as a world leader – he has presented to over 250,000 individuals in 13 countries. He is supported by a professional full time staff of administrators, software developers and IT staff, who produce cutting edge presentation technologies, web sites and web-based learning and sales solutions and coordinate conferences and workshops.

If you have an appetite for public speaking and training and the commitment to invest time and money in yourself and the growth of your business enterprise, John Joseph and the team can show you how to develop your star qualities and how to build the six key competencies to create a professional speaking and training business of significance. This is an extremely limited opportunity.

The value of certification is only preserved if our process is extremely rigorous. In this profession, reputation is everything. We will not, under any circumstances, simply "take your money and rubber stamp your certificate". Certification from Focus Education is an endorsement from one of the leaders in public speaking in Australia, that you have attained a standard which we consider equivalent to our own. To earn it you will be required to attend and participate in 5-days initial training, to submit papers that reflect deep understanding of how the brain functions, to pass an examination, to deliver paid presentations that are subjected to scrutiny and to contribute to the team ethos we have developed at Focus Education.

Through this rigorous process of Certification, John will challenge you, encourage you, train you, and support you. You benefit by establishing your professional and business credentials and by developing multi-media presentations that will keep your audiences captivated.

But be warned! You will need unwavering personal commitment and a passion for excellence. A commitment by you to undertake this process and a commitment by us to provide the certification process to you does not guarantee you will receive a final qualification. You must reach our standards to qualify.

You carry a guarantee and endorsement from one of Australia’s leading education trainers that you have reached a high level of competency in your field. You will gain access to selected components of our intellectual property including graphics and software. Depending on your requirements and finances, we will give you access to a range of in-house services to support your work. These can be such things as:

• Presentation development
• Conference and booking services
• Web site development
• Business advice and access to accounting services
• Presentation Hardware supplies
• Publication and typesetting services
• Proofing and graphic design

The answer is simple. Demand for our products and services have grown beyond what we can supply. For Focus Education and Mind Webs respectively, speaking engagements and associated product sales have grown steadily over the past nine operating years. Local demand (Australia) and world demand is projected to increase, particularly in eastern Australia, western Australia, Asia and Europe as John Joseph gains greater exposure because of advertising and marketing campaigns (each speaking engagement typically leads to further speaking work). Certification gives us the ability to service that extra work with people of the highest standard and, frankly, allows us to make a small profit from that extra work.

In reality, you can choose anyone you like. You can begin your own speaking and training business without any training from anyone.

However, it is expensive to set-up a business, it is also difficult to attract clients, it is almost impossible to market one-self beyond one’s own ‘patch’ without a proven track record. The accounting requirements can bog people down, and it can be a lonely and frustrating endeavour to undertake without the support of a team of equally committed people.

At Focus Education we are committed to making a difference in the lives of young people by developing programs that take advantage of the natural learning tendencies of the human brain. We have a sound track record worldwide and we have built our business from nothing to what we have today. Like every business, we’ve made mistakes and can show you how to avoid making similar ones. We know what clients want and we know how to create the speaking and training to satisfy the clients’ needs.

Some speakers generate their incomes by re-packaging the work of others or by attending a few days of training to get a license to use someone else’s ideas. At Focus Education, we develop our own intellectual property. We own all of our imagery and software and pay no licensing to anyone. Because of its values, we protect it strongly and do not allow individuals and organisations to use it commercially without a thorough Certification process.

We are not looking to create clones of John Joseph. We want those that we partner with to bring their own experiences and knowledge. We want you to reach our standards of the 6 attributes above. Before you embark on this process you will know exactly what we expect and can make your own mind up as to whether or not you will be able to complete certification.

If this sounds like something you want to pursue, we would like to hear from you. Please fill out our request for more information. The application process, like the certification process, is involved and will require some level of dedication and motivation. We do not apologise for this. It is our intention to only attract those that are truly passionate about living this lifestyle.